Utah Jazz

Since October 2023, I have been working as the Marketing Intern for the Utah Jazz. I have had the opportunity to work closely with the Marketing Coordinator, Marketing Manager and Marketing Director to create and execute marketing plans for the Jazz brand.

Text List Engagement Campaign

One of the biggest projects I worked on within the Jazz was creating a promotional plan to increase the growth of the Jazz's text list. In conjunction with the Marketing Director, I created a campaign consisting of several giveaways spaced out throughout the basketball season.

I worked with the graphic design team to create a look and feel for assets to go across all platforms, choose prizes for each of the giveaways, and will continue to oversee the growth of the text list through the season and adjust accordingly.

As the Marketing Team chose what to promote through the season, I was responsible for the success of broadcast running promotional ads.

I work to follow up on creation of creative assets for ads, upload assets into a Google Sheet and then send assets to the broadcast team to run for every game throughout the season.

This responsibility has helped me to develop skills of clear communication, organization, Google Suite proficiency, and professional development.

Ensure the Promotion of Broadcast Ads

Whitespace Collaboration

Additional Responsibilities:

Assist in Creation of Promotional Schedule

Within the Marketing Team, I would assist in the creation and execution of the promotion schedule for the 2023-24 season.

Collaborated with various departments for their marketing needs

Throughout the season, I am assigned various projects working with different departments to advertise or request assets for their events or needs.

Communicate with Content teams to create assets

I work often with all of the content departments within marketing to fulfill requests from assigned departments.